Business Service
Apply funding from Hong Kong government (BUD & EMF)
Company business registration in Hong Kong & China
Media Planning
Keywords research
Related search research
Build keywords list
Target audience analysis
Advertising Channels
Search Engine Marketing (SEM)
Social ads
Video ads
Programmatic display banners (GDN & Guangdiantong)
Google responsive ads (GDN)
Gmail ads
Third party website banner ads / Premium buy
Advertising Campaign Set-up
Ad formats
Bidding
Target audience
Scheduling
Trackers seeding
Call-to-action
Campaign groups
A/B testing
Report & Optimization
Interim performance report
Post campaign report
Data analysis
Insights and suggestions
Campaign setting adjustments
Performance monitoring
Outcome
- Increase click-through-rate (CTR) and conversion rate.
- Increase engagement such as likes, comments, shares and collections.
- Drive leads, event registrations, form fills and enquiries.
- Maximize video views and landing page views.
- Lower unit cost i.e. cost per click (CPC), cost per engagement (CPE), cost per view (CPV), cost per lead (CPL) and cost per conversion.